The Thin Line Between Wealth and Poverty.

There are many myths in the society, one that always catch my attention is; if you are born poor, your will die poor which is totally not true. I believe we can change that notion and misleading stereotypes believe that make young people fear of exploring more about themselves that they can move from comfort zone into new power zone of wealth creation and prosperity.

Here I’m are talking about values, behaviours, character and habits that we need to learn to acquire wealth and stay afloat in these economical tough times which will save our next generation from the same poverty chains and cycles.



  1.  Develop good character, behaviour and habits.
  2.  Love what you do, do what you love.
  3. Self discovery everyday.
  4. Passion, Purpose and Focus
  5. Invest in infinite learning ( education).
  6. Networks with like minded people.
  7. Research on your field of practice to build a stable career path.
  8. Go for the opportunities.
  9.  Embrace constant change ( Change is inevitable)
  10. Develop a savings and investment plan.
  11. Use your Unique Selling Point (Talent and Skills).
  12. Create opportunities yourself.
  13. Build the future don’t wait for it to happen.
  14. Budgeting and timelines.


  1. Do nothing…
  2. Wait and See attitude!
  3. Fear of failure, never try anything.
  4. Stay with your ideas and dreams at the same stage forever.
  5. Happy of the status quo.
  6.  Happy with the comfort zone.
  7. Copy other people’s dreams and forget yours.
  8. Lacks consistency and clear plan.
  9. Think money is everything!
  10. Blame the past.
  11. Self doubt and pity.
  12. Spend everything and tomorrow will take care of itself approach and attitute.


Tips and Key lesson highlight
Career Mapping / Plan.

Step 1: Choose your ideal career. Place it at the center.
Step 2: Link it to your interest, vision, skills, values, goals, education requirement.

You may branch out further, make sure the process follows the SMART principle.

You may consult with your friends and mentors in the field of your choice.


Article written by
Wilson Masaka

Soccer in Kenya for the Love of the Game

There are probably one thousand reasons why we didn’t qualify for the AFCON 2015, and these range from mismanagement of talents to lack of sustainable youth programs. If Kenya is to be counted as a nation of great soccer players it is time we start supporting the grass-roots clubs by having professionally run academies across the 47 counties that will nurture the youth to prosperity. This is one great vision we would love to achieve through Wilsen Initiative (Wi) (Inspire, Connect and educate) despite the current hardship in the sport. In December 2014 and early January 2015 we watched some grass root tournaments which didn’t promote the game in terms of nurturing the young talents. In my opinion these grass-roots tournaments should be used as a platform to display and tap into new talent.

It’s disappointing to witness our top Kenya Premier League players and some of our national team players dominating in most of the teams, rather than have a maximum number, of let us say three, who may boost their local teams during such tournaments. The question to ask is if Kenyan football is growing or are we still burning out all the young talent and leaving them with no options? Where will the untapped, unsung young talented soccer players be seen and promoted if the system promotes the lock down approach, especial for the local young talented players, without realizing the bigger picture which is slowly burning out. It is time we shift our focus from short term monetary gains and start promoting a new generation that will see us play in big tournaments like the World cup.

One step forward…

We thank Tusker F.C especially head Coach Francis Kimanzi and Our founder Wilson Masaka for organizing the friendly match which was played at the Tusker’s Ruaraka grounds on Saturday 17th January 2015. This is a great and rare opportunity that boosts the morale of players, and we encourage other clubs to follow suit in linking with grass-roots community clubs that don’t feature in any Kenyan leagues but have great talented players…

Kenya has never been short of talent, but it’s in dire need of managers to manage the talents in the right way…

The Launch of +255 Passion Meter and 99% Action T-shirt.

#MyIdeas Ideas will remain to be USELESS if no ACTION is taken! There are about 7 billion people in this planet and big chance is that somebody somewhere thought about the same ideas you are keeping as a secret or even better they are doing it. What you need is to believe in yourself and start… Do IT!


Today we celebrate the launch of our new T-shirts campaign for 2015 theme at Wilsen Initiative

If you like it, crown it by taking action to order for one or more…

StoryLine Designs

Bless you!

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In 2013 we reached 20 young soccer players, in 2014 we reached 30 young soccer players  between the age 12 – 22 years 🙂

The campaign runs all through 2015… We say thank you to everyone who participated in the 2014 call!

It is never too late!


Young soccer players volunteering to mark the field before the finals of the Mathare North Festive Soccer Super Tournament organized by Wilsen Initiative (Wi)


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Mathare North Festive Super Tournament 3rd Edition 2014 – 2015.

This is an annual tournament that is organized by the Wilsen Initiative (Wi) and the youth in the community. The tournament always kicks off on 26th December with the finals played on the new year’s celebrations on 1st January. The main objective is to connect the community through soccer during the holiday and beyond, we recognized that not all people travel out of the city during the long festive seasons due to one reason or the other and this leaves the youth with nothing to do but to indulge in other activities that doesn’t add value to their lives.

In this tournament every team is a winner with the main focus not being cash rewards but rather building lasting relationships that will foster peaceful co-existing of people of different communities. This year’s theme was connecting community through soccer and talent display. In a great way we thank all the organizing committee who dedicated their time, skills and resources like making fixtures, communication, officiating etc, all the teams and their supporters for maintaining discipline, peace and fair play through the tournament.


The tournament was a great success! More than 300 spectators per day, 30+ matches, 16 teams, More than 300 soccer players, More than 60hrs of community service!

“A LINE starts with a DOT, to align your life you should always start from somewhere and leave a mark” – Wilson Masaka founder at Wilsen Initiative (Wi)

Join us in preparation for the 4th edition of the tournament scheduled for 26th December 2015 to 1st January 2016.


– Donate time and expertise.
– Share your network.
– Collaborate with us in hosting a youth program.
And many more…

Join us  in our programs that involves;
1. short technical training ( workshops)
2. educational excursions
3. Featuring stories of the youth ( Story Yangu)
4. Organizing the annual Mathare North Festive Season Super Tournament.
5. Inspirational talks.

And many more courtesy of Wilsen Initiative model (ICE = Inspiration, Connection and Education)

Inquire for more information at or